Skip to content
British Basketball
British Basketball
Home of GB Basketball
  • Teams
    • GB Men
    • GB Women
      • FIBA Women’s Eurobasket Qualifiers 2021
    • GB U20 Men
      • FIBA U20 European Championship 2019
    • GB U20 Women
      • FIBA U20 Women European Championship 2019 Division B
    • GB U18 Men
      • FIBA U18 European Championship 2019
    • GB U18 Men 3×3
      • FIBA Europe 3×3 U18 Men – Italy
    • GB U18 Women
      • FIBA U18 Women European Championship 2019 Division B
    • GB U18 Women 3×3
      • FIBA Europe 3×3 U18 Women – Italy
    • GB U16 Men
      • FIBA U16 European Championship 2019 Division B
    • GB U16 Women
      • FIBA U16 Women European Championship 2019 Division B
  • About
    • Board of Directors
    • Policies & Regulations
    • Home Nation Boards
    • Partners & Sponsors
    • Coaching
      • FIBA Coaching Resources
      • WABC
      • Club Skills Guide
    • GB Officiating
      • 3×3 Officiating
    • Vacancies
    • INFORMATION LINKS
    • Contact
  • TicketS
  • News
    • GB Men
    • GB Women
    • GB U20 Men
    • GB U20 Women
    • GB U18 Men
    • GB U18 Men 3×3
    • GB U18 Women
    • GB U18 Women 3×3
    • GB U16 Men
    • GB U16 Women
    • Basketball England
    • Basketball Scotland
    • Basketball Wales
    • BBL
    • WBBL
  • Media
    • GB Press Release
    • Media Accreditation
    • Media Photography – Film Policy
  • .basketball Domain
  • GB Archives
    • History
    • FIBA Archive – Great Britain
  • BBF & FIBA Player Transfer & License Forms
  • GB Anti Doping & Integrity Information
  • Facebook
  • Twitter
  • Instagram

BBL games to go free-to-view on YouTube

5th September 2019
Source @BBL

The 2019/20 British Basketball League (BBL), Cup, Trophy and Play-Off games will be free-to-view on the BBL’s dedicated YouTube channel this season.

The season starts on Friday 20 September 2019 and in an unprecedented move for a top-tier UK professional sporting league – BBL games will be available for fans to view completely subscription and charge free. Games will be able to be viewed either live or on-demand. The flexibility of being able to watch basketball action at a time that best suits fans reflects the habits of how viewers are increasingly choosing to consume major sporting events and occasions.

On-demand, edited game highlights and the traditional top plays of the week will be joined by a new YouTube social show. The show is currently in development but will provide a platform for players, coaches and fans to debate the hot-topics from the weeks’ sporting action. This ‘magazine-style’ show is scheduled to be launched in early-December 2019 to coincide with league games commencing and will have numerous inter-active elements to it. These features will allow fans to be able to shape the actual content of subsequent episodes which, again helps meet growing consumer demands for a more involved and immersive experience.

Bob Hope, BBL’s Commercial Director said: “I am delighted to be able to announce that barring venue changes and access challenges, the vast majority of BBL games will be made available on YouTube. Being in control of our broadcast rights and moving all the action free-to-view will be a real game-changer. This move will allow increased viewing opportunities for our existing fanbase and will act as a prominent shop-window for attracting new fans to the BBL.”

“This exciting move will see more eyes on the sport than ever as there is a significant younger audience out there that we wish to engage with – this audience is of the generation that is not accustomed to paying for their sporting content, so with this move we are addressing their needs.”

This announcement is central to BBL`s overall media strategy of driving new audiences to the sport by offering a compelling mix of live free-to-view games along with video-on-demand, highlight packages and short-form game snippets. This is a first in the history of the league.

Every BBL game will be made available on YouTube withstanding venue changes or unforeseen access or technical circumstances. Further broadcast announcements will be made shortly. To never miss a minute of any of the forthcoming British basketball action, fans are being encouraged to subscribe to the BBL YouTube channel CLICK HERE clicking the reminder bell, or to sign up for the BBL newsletter CLICK HERE.

The full list of dates and times for 2019/20 fixtures are available HERE

Categories: BBL
Anti Doping Information

Copyright © 2023 British Basketball
site by the naked creative

COOKIES
We use third-party tools and services that utilize cookies. These tools help us deliver a better website browsing experience. By clicking on the “Accept” button or continuing to view our site, you consent to the use of cookies on our site. Cookie settingsACCEPT
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT